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Tampax

Just Another Day



Why do current menstruation ads only show the sporty/dramatic/heroic side of periods? Do we have to play tennis just because it's shark week? We wanted to portray what it’s really like (for most Western women) to have your period. It’s just another day.

TEAMElin Lindeberg, CopyJillian Christerson, Director of Photography



OOH





TV: 30 "The Kitchen"



TV: 30 "The Livingroom"



TV: 30 "The Bathroom"
©2022, Elin Lindeberg